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General Electric Credit Union

A Message from Our CEO

As we start the fourth quarter, the economy is thriving. Unemployment rates are continuing to fall, and new home sales are up significantly as more consumers are able to buy. A prosperous economy also encourages saving as returns on deposit products are increasing across the board, offering you a higher return on your hard-earned money. 

You, our members, are the core of who we are. We recognize there are many options for where you save your money and we’re working to provide products and services that will not only offer you a great return, but also benefit your financial health. Your relationship with us is about more than just having an account; we want to be your financial partner. Our goal, whether it be through offering the best rates in the nation or a truly free checking account, is to help you thrive and set you up for long-term success. With GECU, you’ve made the right choice.

I’m proud to announce that your Credit Union has attained a new milestone and reached $3 billion in asset size. We're the sixth largest financial institution in the Greater Cincinnati area, we’ve experienced unparalleled growth over the years. It was just 11 years ago when we celebrated surpassing the $1 billion mark and our rapid growth and success can be attributed to the trust and loyalty of members, like you.  

Such accomplishments continue to fuel our growth and provide us the opportunity to expand our physical footprint. Our newest branch, opening in Highland Heights this fall, will allow us to connect with our existing members in the Northern Kentucky area. We’re looking forward to creating new relationships with the people and businesses within Highland Heights and surrounding communities. Additionally, in the coming year, we’re on track to open a new branch in Oakley; this location will be unlike any other with advanced technology that will position us as a leader in the market. 

We’re on the path for great things to happen and the potential of our Credit Union is truly limitless. I’m excited about what tomorrow brings! As always, thank you for your continued loyalty and membership. 

Timothy D. Ballinger
President and Chief Executive Officer


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