Make a Resolution to Become Financially Fit

Our President & CEO, Tim Ballinger, was recently interviewed by CityBeat about General Electric Credit Union (GECU) and our resolutions for 2018. View the online issue here!

How can General Electric Credit Union (GECU) help people become financially fit?

After the holidays, so many of us face financial stress with the resolution to get on track for the new year. We want to be your partner. Not only do we offer industry-leading rates for loans and deposit products, we’re developing innovative options helping put more money back in your pocket. We offer a variety of resources, including: educational seminars, a money-aggregation tool called Money Management, and our new Money Minutes blog to help you make the best financial decisions for you and your family.

What’s new this upcoming year at GECU?

This upcoming year will be exciting as we focus on giving back to our members and our communities. With our new tools in place, we will continue to develop groundbreaking products including a money market checking account automatically adjusting with the market. We’re creating a system to identify financial opportunities for our members based on their individual relationship with us, needs, and goals to help them thrive.

What accomplishments are you most proud of during 2017?

The past year was significant as we upgraded to best-in-class delivery systems including our Online/Mobile banking platform to provide the best tools available for our members. I am extremely proud of my staff and how we were able to assist members throughout the entire process. We have tremendous momentum moving into the new year.

What offerings or programs will be particularly helpful for people serious about their 2018 resolution?

We offer one-on-one, personalized financial solutions for everyone; people from all walks of life, businesses, and organizations. With membership available to anyone in the Greater Cincinnati area, if you’re serious about getting financially fit in the new year, you can meet with our team and receive custom financial guidance. For anyone looking to save more, our certificate rates continually lead the pack and our credit cards blow others out of the water, helping you spend less on interest while still earning rewards.

What is GECU’s resolution for 2018?

Our mission remains to Improve the Quality of Financial Lives for both our members and our employees. In the new year, our resolution is to continually dedicate ourselves to our members and use our new tools to provide even more leading financial solutions. We want to become your resource for all things financial and empower you. Your financial health is important as you get ready to buy a home, start a family, or prepare for retirement; no matter what stage you’re in, we want to be there with you along the way.

What benefits of banking with GECU may be surprising?

Unlike traditional financial institutions, you’re more than just an account; you’re a valued member. In recent years, as financial institutions were affected by the downturn of the economy, we saw significant growth. We are the fourth largest financial institution in Cincinnati. At the end of the day, we want to be in the hearts of minds of all Greater Cincinnatians by providing them a better banking experience.